[Audio clip: view full post to listen] We’ve been discussing the New Media Money Map over the last several episodes (Attention > Permission > Engagement > Influence > Action). We also outlined the Laws of Magnetism that, when used properly, will automatically attract new leads to your business. This led us to the following five [...]
Continue reading...November 5, 2009 by Jason
Yesterday’s blog post was supposed to take me an hour or less. It ended up taking over four. I went to hit publish and instead of a confirmation I got a “file not found” notice — also known as a 404 error. After a bout of panic that I had lost an hour of writing, [...]
Continue reading...November 4, 2009 by Jason
Let’s talk about one of the most important considerations for any marketing or business strategy. This is something that will really grease the wheels when it comes to making more money, creating compelling content and finding fulfillment in your business. It’s a classic question: which comes first, the chicken or the egg? Sadly, most businesses [...]
Continue reading...November 2, 2009 by Jason
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[Audio clip: view full post to listen] To turn prospects into followers and fans that buy you have to build a relationship over time. This is done by maintaining their attention with regular interactions. To do this you first have to get their permission. The goal is to build an audience of people that anticipate [...]
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November 18, 2009 by Jason
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