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In this episode we continue our discussion about the laws of magnetism. When these principles are used in your marketing and communications you’ll magnetically attract the attention of your ideal prospects.
In this episode of Mastering New Media…
- How to position yourself as someone that your prospects will readily listen to
- How to transform yourself from being an unwanted marketing pest to a welcome, trusted guest
- How to put one of the most powerful forms of influence into action for your own brand
Take Action
- Find one way that you can make your content easier and more convenient to consume and put it into action this week
- Start thinking of yourself as an expert, trusted advisor to your market and create content that reflects this
- Provide at least one form of social proof on your site (e.g. testimonials, blog comments, social bookmarking widgets, etc.)
What Do You Think?
- How have you successfully used the Laws of Convenience, Trust and Social Proof in your business?
- How have you seen these laws effectively used by other businesses?
Share your thoughts in the comments below.
October 5, 2009 by Jason
Categories: Mastering New Media Episodes