Case Studies and Examples | Mastering New Media :: Jason Van Orden

Category: Case Studies and Examples

MNM 02 | How to Get Your Market to Take Action

April 3, 2009 by Jason

[Audio clip: view full post to listen] If you’re creating online content, then it’s safe to assume two things: you’re trying to reach a specific target market and there’s a particular action (or set of actions) that you want them to take. This is usually to buy, but could also include to rate, review, vote, [...]

This Guy Went From Food Stamps to Six Figures

November 10, 2008 by Jason

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It’s been a little while since I posted an update. I hope things are going well with your podcast- related endeavours. I have a lot of new things coming down the pipeline very soon like new courses and a new podcast. Stay tuned for more about that. But there’s something I wanted to share with [...]

Turning Your Passion into Money with Podcasting (a case study)

November 2, 2006 by Jason

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If you’ve been wondering how to turn your podcast into money then you need to listen to the latest episode of Profitable Podcasting from Paul Colligan. He interviews Steve Prussack of Raw Vegan Radio. Listen carefully and you’ll come away will several ideas you can take to the bank.

Podcast Sells Out Indie Film Screenings

July 19, 2006 by Jason

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I just watched the latest episode of one of my favorite video podcasts, Four Eyed Monsters. I relish every moment that Susan and Arin produce. The podcast documents the process of taking their independent film on the festival circuit and through DIY distribution. The show has earned them a large group of rabid fans nationwide. [...]

A Hands On Podcast Experience

July 17, 2006 by Jason

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Dan Kuykendall is host of Mighty Seek, a podcast on Web Application Security. You might know him as the creator of Podpress, one of the best podcast publishing systems available (and it’s free). But that’s not what this post is about. I wanted to share with you something that Dan is doing to enhance the [...]

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What People Are Saying

Jason Van Orden tells us everything a good guerrilla marketer should know about podcasting.

—Jay Conrad Levinson, Author, Guerrilla Marketing

Podcasting without a marketing plan is like driving without a steering wheel. Jason has written the definitive book on podcast promotion.

—Chris Pirillo, LockerGnome.com

Jason has been one of the most popular speakers at our events. He exceeds the expectations of the audience. I appreciate speakers that make my conference a "must-attend" event. Jason is definitely one of those speakers.

—Tim Bourquin, Founder of the New Media Expo

Since hearing you speak I've implemented a number of your strategies. The result: 40% growth in my download stats since the beginning of October. Thanks!

—Jamie Davis, PodMedic

I did a search in iTunes and guess what: I'm #1! I jumped above all my competitors with one edit of my title! So thank you, Jason, because once again you motivated me not to accept less than what I wanted and helped me uncover the secrets to get there. Thanks for being my virtual podcasting mentor!

—Lisa Cooke, Genealogy Gems

Thanks to Jason's advice, Japancast has (as of this writing) become the number one audio blog in the iTunes music store.

—Paul & Hitomi Griswold, Japancast

I loved your book! It sits next to my computer as I work. It's my critical reference for everything I'm doing. I went from 2300 hits per month to 30,000 per month from August to October this year. Thanks so much!

—Dave Barber, Webguy

Your course has been fantastic! You're a very thorough and patient teacher and have the knack of anticipating questions before I have the chance to ask them. This course has saved me months of searching and trial and error.

—Scott Stroud, BuilderRadio.com

People say any job is easy if you have the right tool. To this I add, "But you have to know how to use the tool." Jason's book shows you where the tool shed is, which tools are the best, and how to use each one.

—Dave Jackson, School of Podcasting

Jason is one talented individual. I've been involved in video and audio production for thirty years and yet I'm learning valuable lessons from him. If you want to learn how to record quality podcasts and create an audience, Jason is the guy to learn from.

—Art Juchno, Senior Media Specilist, University of Wisconsin-Stout

Of all the consultants I've worked with to become Web 2.0 literate -- and there have been many -- Jason Van Orden has been the most important to me. My podcasts are now linked to by some of the highest-traffic websites. Also, thanks in great part to Jason, my blog has won an award.

—Julia Schopick, HonestMedicine.com

After listening to Jason's podcast, I began using the principles he outlined. The number of listeners to our podcast went through the roof! I started podcasting as a hobby, but now I'm making money with it, too. Thanks, Jason!

—Kevin Harter, Backslash's TechTalk

Following Jason's lead helped me to avoid many of the pitfalls that plague most novice podcasters. Thanks to Jason, the podcast and blog for my book, Global Mobile, were up and running in no time at all!

—Fred Johnson, Author

Jason, I wanted to let you know that my podcast has been featured on the iTunes homepage, giving it a nice boost in subscribership. Following the advice in your book closely contributed to the success the show is enjoying now. Thanks again for the guidance you provide to the podcast community.

—Anthony Rotolo, Design Guy Podcast

This morning my backpack was left on the top of the car and flew off. The first thing I thought of was that I had lost your book.

—John A. Ciampa, Blogger School

I honestly listen to each of your episodes over and over again. I'd sit and imagine myself podcasting. With tears in my eyes, even as I share this with you...YOU GAVE ME HOPE! Now I'm a podcaster and doing well at it. I was featured in iTunes!

—Rob Gamble, Consultant

Jason, I just wanted to drop you a line and let you know the value of your podcasting blog. When I met you at the considerably less than average [conference] last year, I told you that your presentation saved the conference for me. And that remains very true.

—B.L. Lindstrom, Authorian Adventures in the Ether

I just wanted to check in and let you know that all the course content is awesome! I'm really getting into the meat and potatoes of this stuff, and find your descriptions on how to do everything, perfect.

—Steve Gutman, Obediance Dog Training

Thank you for putting out all the tremendous information and very effective suggestions. You are building a legion of consumers that are benefiting financially from your freely shared expertise. I am a lifetime supporter of whatever you do.

—Christine Jump, Craft Brew Cast

I thought we at least should say "hi" for all that you've done for us. We've got three podcast going because of your help. None of this could have been done without your help. Thanks so much!

—Tim & Wendy McMahan, Foster Podcast

You have a real gift for laying out complex information in a very accessible and easy-to-understand manner. For a guy like me who knows enough about technology to be very dangerous, your website was a God-send. I imagine you enjoy what you do, because it shows.

—Don Ray