Viral marketing is an effective and economical way to spread the work about your podcast. The first thing you have to do to instigate viral marketing is to offer quality content. Then invite your listeners to share your podcast with other people who would find it interesting. Invite them to forward your podcast to their [...]
Continue reading...August 22, 2006 by Jason
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Can you write a describe your typical listener? Can you answer the following questions about him? What are his interests? How old is he? What kinds of sites does he visit online? What kind of magazines does he read? Why does he listen to your podcast? What kinds of things does he buy? What keeps [...]
Continue reading...August 21, 2006 by Jason
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Social media, such as podcasting, result in constant waves of new content hitting the Internet. The amount of information is staggering. How can an individual find something of interest, let alone get his own content noticed by others? Many web users have adopted a method of categorization called tagging, an informal and collaborative way for [...]
Continue reading...August 20, 2006 by Jason
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Clicks from search engine results pages are one of the most sought after sources of traffic on the Internet. This traffic is free and tends to produce well-targeted visitors. There’s a good chance that someone who clicks to your site from Google wants something that you have. This is called organic search traffic to distinguish [...]
Continue reading...August 19, 2006 by Jason
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Your audience will only grow with consistent effort. Do at least five things every week to promote your podcast. This is the rule of five. There are over 100 tips in Promoting Your Podcast for you to use in your ongoing promotional efforts.
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August 23, 2006 by Jason
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