In episode two of Mastering New Media we discussed the importance of establishing influence with your market. You can then leverage this influence to get your market to take action (i.e. buy).
In this episode I reveal a proven process for establishing and building a strong “influence account” with your customers and followers. It’s a road map for creating the ultimate asset — a community of loyal customers that look to you as a trusted advisor.
In This Episode We Discuss…
- The seven critical steps of the Community Builder Blueprint — if you skip even one, you’re leaving money on the table
- How to deepen the emotional, mental and physical investment that your customer has in your brand
- Why getting the attention is a form of currency — without it your community will never grow
Items Mentioned in This Episode
Take Action
- Download the The Community Builder Blueprint (PDF)
- Write down what things you are already doing at each stage of the blueprint
- Take note of the stages of the blueprint that you need to develop more
Comments
To send in your own comment…
- Follow me on Twitter
- Call 877-877-7799 and leave a voice message or
- Comment below
What Do You Think?
- What parts of the blueprint are you already doing?
- What’s working well for you?
- What parts of the blueprint do you still need help with?
I’d love to hear your thoughts in the comments below.
Email: jason AT jasonvanorden.com
Voicemail Line: +1 877-877-7799
April 17th, 2009 at 1:26 am
Another enjoyable episode.
I’ve read through the blueprint and now it’s in my Evernote account. :-)
April 17th, 2009 at 7:25 pm
I am enjoying so much this podcast!So many usefull things, but as I told you on Twitter, our difficulties is mostly about how to make ppl interact with us thru comments.
We already had a few subscribers on the free type of account, and none opted for the paying full account yet. I guess it might be coz our site is only 1 month old and we are on the phasis of getting the trust of our visitors, huh?