In this episode we finish our discussion about using the Laws of Magnetism to attract new leads and customers. Then we go over a way to incorporate all the laws together into an effective marketing strategy. Also, I discuss the new and very important guidelines from the FTC and how they affect your and your content. Download [...]
Continue reading...Monday, October 5, 2009 by Jason
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In this episode we continue our discussion about the laws of magnetism. When these principles are used in your marketing and communications you’ll magnetically attract the attention of your ideal prospects. Download the MP3 In this episode of Mastering New Media… How to position yourself as someone that your prospects will readily listen to How to transform yourself from [...]
Continue reading...Thursday, July 9, 2009 by Jason
We talked in the last episode about the value of attention. We’re operating in an attention-based economy. Getting your market to pay attention to you is as valuable as getting them to buy from you. The problem is that your prospects have more power than ever to ignore you. They have increasingly powerful filters to help [...]
Continue reading...Thursday, June 25, 2009 by Jason
We’re currently going through the biggest shake up in marketing and media since the beginning of the Internet. The bad news is that it is leaving lots of businesses in the dust. Your business may have already fallen victim. The good news is that the shake up also brings massive opportunity to those that understand the [...]
Continue reading...Friday, May 16, 2008 by Jason
Do you know what the ultimate asset is that you can create for your business? I’m currently working on a new e-book and series of videos that talks about what the ultimate asset is and how you can create it. This asset is not something you just buy with money, although it will bring you [...]
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Tuesday, October 27, 2009 by Jason
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