I recently learned a HUGE lesson about content creation. I made a mistake that cost me a lot of time and put me way behind on a big project. Now I want to help you avoid this pitfall in the future. Here’s the deal… Over the last several weeks I’ve been filming a documentary for a festival [...]
Continue reading...Tuesday, November 24, 2009 by Jason
Two of the questions I get asked most about content marketing are… What should I blog/podcast about? Where do I find new content ideas so that I don’t run out? After this episode you’ll have several tools at your fingertips for generating endless content ideas, whether for blogging, audio or video. Download the MP3 Watch the Video version In this episode [...]
Continue reading...Wednesday, November 18, 2009 by Jason
We’ve been discussing the New Media Money Map over the last several episodes (Attention > Permission > Engagement > Influence > Action). We also outlined the Laws of Magnetism that, when used properly, will automatically attract new leads to your business. This led us to the following five New Media Marketing Maxims. Create content that will attract [...]
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Thursday, December 3, 2009 by Jason
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