I don’t know about you, but I started 2020 with big plans for my life and business. Of course, we all know what happened next.
While it is tempting to look at the last sixteen months as a period of limbo, the pandemic has allowed us to pause to take stock of what is working, what could be better, and what is no longer serving us.
As a result, re-evaluation and revolution have taken place in politics, social justice, business, and more.
This period of change is an inflection point for business owners, whether they are directly feeling the effects right now or not. Buyers’ needs are shifting. The way we do business is evolving at breakneck speed. What worked yesterday won’t work tomorrow.
Look no further than an online search for “pandemic business inflection point” to see how much this is a present concern for business owners.
While decisions made during inflection points can make or break a business, it’s also a time of immense opportunity.
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New Clients and Income Using Hot Seats with Hillary Weiss
I’m sure you’ve participated in a hot seat before. You might have even facilitated hot seats. But I’m willing to bet you haven’t thought of some of the ways Hillary Weiss uses them in her business to attract clients and generate content.
After Hillary shared her approach with me, I put it into action right away. The results? Two new retainer clients signed up to work with me.
I used to think of hot seats as just a tool that you use in group coaching and mastermind settings. Now I look at them as a key part of my business development process.
In this episode, Hillary and I talk about how you can use hot seats to expand your network, land new clients, launch a new stream of income, and more.
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Trust Yourself with Melody Wilding
You know those times when you read a book and it feels like every word was written for you? That’s the feeling I got reading Trust Yourself by Melody Wilding.
Melody’s book is a guide for those of us who are highly ambitious but who sometimes struggle with things like perfectionism, impostor syndrome, emotional triggers, and feeling not good enough. There are many things I love about Melody’s book, but at the top is the fact that it is packed with practical skills based on psychology and neuroscience.
The book is written for the Sensitive Striver (about 20% of the population) but is invaluable for anyone who sometimes gets hampered down by overthinking, emotions, and feeling like they are not enough. She lays out numerous frameworks and skills to help you break free from these things and instead tap into the many strengths that Sensitive Strivers have available to them.
This is one of the most impactful books I have read in the past year. I’m thrilled to have Melody on the show to talk about these groundbreaking ideas.
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Here’s the path to new growth in your business
What is the difference between businesses that enjoy significant new growth and those that flatline or fizzle out despite their best efforts?
I’ll answer that question in today’s email. If you’re feeling stuck and uncertain about how to grow your business, then what I have to share is for you.
In my previous post, I shared how businesses are going through a critical inflection point brought on by uncertain shifts taking place as we begin to emerge from the pandemic.
After an inflection point, a business will follow one of four paths.
1. Blow Up Your Business
2. Slowly Lose Ground
3. Burn Out
4. Unlock New Growth
Which path does it feel like you are on right now?
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Are you prepared for the post-pandemic changes affecting your business?
I don’t know about you, but I started 2020 with big plans for my life and business. Of course, we all know what happened next.
While it is tempting to look at the last sixteen months as a period of limbo, the pandemic has allowed us to pause to take stock of what is working, what could be better, and what is no longer serving us.
As a result, re-evaluation and revolution have taken place in politics, social justice, business, and more.
This period of change is an inflection point for business owners, whether they are directly feeling the effects right now or not. Buyers’ needs are shifting. The way we do business is evolving at breakneck speed. What worked yesterday won’t work tomorrow.
Look no further than an online search for “pandemic business inflection point” to see how much this is a present concern for business owners.
While decisions made during inflection points can make or break a business, it’s also a time of immense opportunity.
Read more
Strategy: Overcoming Costly Business Blindspots
How can you tell which things you should focus your limited time, money, and energy on to get the best results in your business?
With so many things pulling at your attention, it can be challenging as a business owner to know what should get your attention now and what can wait.
It’s easy to end up operating in a reactionary mode that stretches you thin. The fog of working in your business day to day clouds the path ahead.
So, how do you clear the fog and gain clarity about the best roadmap for your business?
That is the topic of this new series of episodes about strategic planning. My goal with this series is to help you make sound, effective, and fruitful decisions about your business.
In this first episode of the series, we talk about five business blindspots that we must overcome in order to think strategically about our business and make sound business decisions.
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