Sometimes, selling as a coach or consultant feels like you are adrift in the ocean, trying to decide which direction to go to land more clients.
There are so many options; the wrong one could take you further from land, wasting precious energy and time, and leaving you in the same situation, perhaps even closer to disaster.
All it takes is one swell or storm to knock you around or, worse, sink you.
That’s how my client, Jill, felt when we started working together.
“No matter what I do, I’m left with the anxiety that I’m just a few months away from financial disaster.
I pray and hope every month that I can find the clients I need to keep my business and life afloat.
And when I do land a client, it feels like I had to work too hard for it.”
💼 Marketing Like Mad with Little to Show For It
Jill was always “busy” marketing and selling, but it was like she was using trying to use ten oars to move her boat, each paddling erratically, sometimes in different directions. She was spending too much energy for too few results. Here’s how the conversation continued.
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3 elements to work less and earn more
Is your growing client base putting a strain on your time, energy, and resources? What if you could serve up to 10-20 times more clients and cut your workload in half?
You need three key elements to do this. I call these three elements the Scalable Genius™ Framework.
The really cool thing about this framework is that it you can put it into action using intellectual property and content you already have.
Let’s take a look at the three elements and how they each kickstart new growth in your business.
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Serve 10x the clients without sacrificing results
What if you could serve 5x, 10x, or even 20x the clients without increasing your workload or sacrificing client results? Imagine the boost to your impact and income.
Today, I’ll share the secret to making it happen, along with an invite to a two-hour free action-focused workshop to help you put this into action.
For ten years, I built an online education business called Internet Business Mastery, helping new entrepreneurs launch a business.
This business grew from a launching one of the first business podcasts, which was a top ten show in Apple Podcasts for several years.
While we had amazing success stories (have you heard of Pat Flynn or Olly Richards) and worked with over 10,000 entrepreneurs, something was missing.
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Level up your impact and income, minus the overwhelm
“How am I supposed to grow my business when I always feel overwhelmed and overloaded? Things just keep getting more complicated, and I’m already at a breaking point.”
Do you ever feel like you’re constantly being yanked between different parts of your business as you try to reach a new level of impact, income, fulfillment, and freedom?
You work hard to deliver amazing client results but suddenly realize you don’t have any new potential clients on deck because you’ve been neglecting marketing.
So you hustle to do outreach, attend networking events, or post to social media to drum up interest from new potential clients.
Next thing you know, your schedule is slammed with sales and networking calls, sapping time away from focusing on your clients.
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Stop working so hard, start enrolling more clients
“Why is it so hard to find new clients? Every month I wonder where my next clients are coming from, and it’s exhausting.”
I was speaking with Maria — a health coach who was exceptionally good at what she did.
But generating consistent sales still eluded her. She was doing networking events, referrals, podcast interviews, and social media. She still struggled to find clients.
Here’s how the conversation went.
Me: What are the steps in your customer journey?
Maria: My what?
Me: What are the steps between first finding you and becoming a client?
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Close Clients Consistently with Less Time and Energy
Sometimes, selling as a coach or consultant feels like you are adrift in the ocean, trying to decide which direction to go to land more clients.
There are so many options; the wrong one could take you further from land, wasting precious energy and time, and leaving you in the same situation, perhaps even closer to disaster.
All it takes is one swell or storm to knock you around or, worse, sink you.
That’s how my client, Jill, felt when we started working together.
“No matter what I do, I’m left with the anxiety that I’m just a few months away from financial disaster.
I pray and hope every month that I can find the clients I need to keep my business and life afloat.
And when I do land a client, it feels like I had to work too hard for it.”
💼 Marketing Like Mad with Little to Show For It
Jill was always “busy” marketing and selling, but it was like she was using trying to use ten oars to move her boat, each paddling erratically, sometimes in different directions. She was spending too much energy for too few results. Here’s how the conversation continued.
Read more