My first marketing school was a brown 1988 Buick that I bought from my Grandma for $1500.
The velvety bench seat in the back was always littered with tapes and CDs by consummate marketers like Dan Kennedy.
It was 2002. During my commute to and from work, I’d listen to the audios to gain ideas for marketing my alternative rock band, Desmo.
That’s how I learned the three M’s of marketing.
The 3 M’s of Marketing
Message, market, and media.
Put the right message, in front of the right market using the right media.
These days, we have so many shiny new marketing tools and methods, it’s easy to forget the fundamentals.
In this series, we’ve been chatting about the common barriers that can keep your business from growing.
In this post, I list the most common business growth barriers to help you identify the greatest opportunities for boosting your income and impact. Read more