I thought my launch would fail, but I know I had to keep going.

Doubt set in; I was certain my launch was going to fail…

My mind got the better of me and I started freaking out.

Earlier that day, I’d posted something to social media and heard crickets in return.

That was two weeks ago. I was promoting my mastermind group for coaches and consultants.

I’d already booked a couple of fantastic people into the program, but I wanted ten participants.

The scared “monkey brain” part of my mind was certain that the “flopped” social media post was proof I wasn’t going to find anyone else to sign up.

The monkey brain didn’t care that I’d done 70+ launches in the past, most of which went well.

It didn’t care that time and time again I’d filled programs despite experiencing “launch slumps” along the way.

The monkey brain was working hard to protect me by convincing me to cut my losses and move on before I failed.

Thankfully, I didn’t listen.

I kept going. Read more