The bad news and good news about filling your courses
Want to enroll more ideal clients in your courses or programs in the next 30 days?
I have a bit of bad news, then some good news.
📰 😢 The Bad News
Every day, ideal prospects pass by your content and offer(s) without realizing you have a unique solution that is the perfect fit for them.
Likely, one of three things is happening.
- They don’t immediately see the connection between your offer and their needs.
- They quickly dismiss it as something they’ve already considered or tried without success.
- A fear, challenge, myth, misunderstanding, or other stumbling block related to your solution leads them to dismiss it as being the wrong fit for them.
📰 😁The Good News
A few tweaks in your messaging may be all that is needed to get them to lean in, take a closer look, and sign up.
So how do you find the right language? You look inside their head.