Here’s the key to charging what you’re worth
Here’s one of the biggest problems I see keeping coaches and consultants from selling as many courses and programs as they’d like or charging the price they know their program deserves.
⛔️ Not establishing the value and justifying the prospect’s investment so they can charge what they know they are worth.
2 Essential Ingredients to Charge What You’re Worth
Your program must feel like an investment to your ideal prospect, not a cost or risk. Otherwise, they won’t move forward in working with you.
It’s important to note that their investment goes beyond the price of your program. It includes the time and resources they will need to invest to get results.
To charge the price you know your program is worth, it’s your responsibility to help them understand two things:
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