Stop working so hard, start enrolling more clients

by

“Why is it so hard to find new clients? Every month I wonder where my next clients are coming from, and it’s exhausting.”

I was speaking with Maria — a health coach who was exceptionally good at what she did.

But generating consistent sales still eluded her. She was doing networking events, referrals, podcast interviews, and social media. She still struggled to find clients.

Here’s how the conversation went.

Me: What are the steps in your customer journey?

Maria: My what?

Me: What are the steps between first finding you and becoming a client?

Read more

Close Clients Consistently with Less Time and Energy

by

Sometimes, selling as a coach or consultant feels like you are adrift in the ocean, trying to decide which direction to go to land more clients.

There are so many options; the wrong one could take you further from land, wasting precious energy and time, and leaving you in the same situation, perhaps even closer to disaster.

All it takes is one swell or storm to knock you around or, worse, sink you.

That’s how my client, Jill, felt when we started working together.

“No matter what I do, I’m left with the anxiety that I’m just a few months away from financial disaster.

I pray and hope every month that I can find the clients I need to keep my business and life afloat.

And when I do land a client, it feels like I had to work too hard for it.”

💼 Marketing Like Mad with Little to Show For It

Jill was always “busy” marketing and selling, but it was like she was using trying to use ten oars to move her boat, each paddling erratically, sometimes in different directions. She was spending too much energy for too few results. Here’s how the conversation continued.

Read more

7 Ways Group Coaching Offers Amplify Your Impact and Income

by

Are you looking for a way to scale your income and impact without charging more or working harder?

Every coach or consultant reaches that point when they realize they are up against a wall or will hit a wall in the near future.

As long as you are selling time for money to individual clients, you will face a limitation on the impact and income you can generate.

This is why I am passionate about helping coaches and consultants like you package and sell their unique genius through scalable offers such as group coaching rather than only offering one-to-one engagements.

Let’s look at seven reasons why group coaching will amplify your impact and income (and why you are losing money until you add it to your business model).

Read more

Breaking Free from Over-Hyped Marketing and Sales Tactics

by
Breaking Free from Over-Hyped Marketing and Sales Tactics

Overwhelming product launches. Sales webinars with no value. Sales funnels that churn through your leads. Over-hyped marketing language. Manipulative sales techniques. Ugh!

If you’re anything like me, you’re tired of seeing the same old sales and marketing tactics and being told you have to do the same things to grow your business.

Surely there must be another way…and there is.

There are thousands of approaches to attracting the perfect prospect, earning their trust, and inspiring them to buy…

All while still aligning with your vision, values, and strengths.

So what does it take?

Read more

10 Essential Elements for a High-Converting Offer

by

Here’s one of the first things to realize when designing a premium program or course that is highly profitable and consistently delivers amazing results.

A course is not an offer.

A course is just one part of an offer. While the course has a lot to do with your client achieving results, it has little to do with whether they decide to invest in the first place.

No wonder so many coaches and consultants create a program to find they struggle to sell it. They are focused on a fraction of the bigger picture, not realizing there are several integral parts they need to think about first.

And I get it. The part you are most comfortable with is your expertise and the information you deliver. So if you’ve fallen into this trap, you are not alone.

Read more